Supermodels Naomi Campbell, Helena Christensen, Yasmin Le Bon, Cindy Crawford and Eva Herzigova didn’t just shoot the cover of Harper’s Bazaar UK December issue when they got together late this summer at the Savoy hotel in London. They also recorded this new hot Duran Duran music video (the band is reuniting after 30 years!) directed by Swedish Jonas Åkerlund. The models (styled beautifully) all play Duran Duran band members who are being interviewed individually by reporters. There is also a clip where Dominico Dolce and Stephano Gabbana are styling the girls for a shoot. I love it, what do you think?
Good evening cupcakes! This coming week I will literary not have a life. Our deadline in uni is one week away and I need to finish an investigative article, write five web-based articles etc. and I’m also working three days this week. As the queen of procrastination (what student isn’t by the way?) I work best under pressure. I guess it’s a thing most people, especially in the creative industries, have in common.
So I guess this is me saying you wont be hearing much of me this coming week. However, if you know me well you’d know that I will probably spend a huge amount of time on my Tumblr page and Twitter in between studying….
Next up in my Blogger Spotlight concept is Salima Breie Jobarteh, I got to know this lovely young Norwegian lady during my first year at London College of Fashion as both of our courses did collaborative projects together. She set up her blog quite recently but it has already gained popularity! She tells me about her Fashion PR degree, favourite spots in London and career aspirations:
Salima, you are truly welcome to the blogosphere! What made you start blogging?
Thank you! I had been thinking about it for a while, and with enough encouragement from friends and family I decided that it was time. The perfect way for me to get a kick start on blogging was my 1 month stay in NYC this fall.
You’re currently on your second year of studying Fashion PR at London College of Fashion, tell us about the course?
I am enjoying the course. Last year we had a basic induction to PR and journalism. It is important for PR´s to know how journalism works because in the end we are depending on each other to get stories and publicity. We therefore had several big collaborations with the Fashion Journalism students throughout the terms. This year is when we actually get taught about Fashion PR, looking at case studies, brand identity, graphic media, styling and much more. What I really like about the university is that all the tutors are industry based, they are teaching us about fashion while being a part of it. As a result of this they bring in exciting guest speakers such as Colin McDowell!
What are you career aspirations?
Within 2.5 years I will be living in NYC, working in the PR/Production/Event department at KCDworldwide. While being a freelance illustrator for a high end designer specializing in print. Last, but not least becoming a costume designer.
Where do you find inspiration for your looks?
Fellow students at London College of Fashion, travelling, music, movies and magazines.
What do you feel about the bloggers impact on the fashion industry?
They have had a huge impact. Most bloggers does not have a supervisor, telling them what they can or cannot write about. They are giving their honest opinion about what they see, and I believe the readers appreciate this. The honesty can therefore have a negative impact on a brand, so in order for a brand to get good publicity again designers invite the bloggers backstage and to their fashion shows, front row naturally. They receive clothes and the golden ticket into the fashion world. The front row AND media are no longer just for journalists.
You’ve been in London for about 3 years. Share your favourite spots to shop, drink and eat?
Well, I am a sucker for vintage and second hand. So I would say right now my favourite place to shop is the vintage market at Portobello Market (down by Ladbroke Grove). You can find unique pieces of clothing that you cant find anywhere else. There are also some amazing food stands on Portobello Road. Authentic Ghanaian food to Spanish chorizo, they got it all! For eating, I am quite found of Hakkasan in Mayfair. Great contemporary Chinese food. Ill recommend Benares on Berkeley Squre if you are in the mood for Indian! Situated in a hidden courtyard next to New Bond Street is Hush restaurant/lounge they serve you delicious drinks!
In the weekend, when out in the West End, my favourite spot is Sketch. The bar/restaurant/club is swarming with creative people, each area has its own atmosphere and the interior is amazing! I have not been to The Box in Soho yet, but if the place is anything like the one in NYC that is where you will be seeing me. I am a huge fan of East London too, the Hoxton and Shoreditch area are great if you are longing for young and creative vibes. Big Chill afternoons in Brick Lane on Sundays are epic!
Last but not least, what are your favourite blogs?
You know, I am actually horrible at reading other blogs, really should get better. I just think there is a lot of uninteresting stuff out there, I personally could not care less if you went to Pret A Manger and got the brie and cucumber sandwich!. But, I am occasionally checking out stylebubble, Susie Bubble got a great sense of style!
